· Web Traffic Monitor/Analysis: Monitor web traffic source and registration data from Google Analytics by creating dashboards, record on a daily basis.
· Digital Media Performance Tracking: Establish tracking mechanisms (build tracking codes) to track and analyze marketing data (clicks/cost/conversion rate) and campaign performance across digital media.
· Report Generating/Data Visualization: Gather insights, conduct marketing data visualization, report to the executive team weekly and monthly to help shape future marketing strategies.
· Internal Collaboration: The marketing analyst will also work with internal teams such as marketing, technical/product, business development in terms of trouble shooting, campaign and web UX optimization.
最近编辑时间: 2021-03-12
